Analytics

How shoppers find, browse and buy from your store.

Visitors

126,480+9.2%

Page views

402,115+6.8%

Bounce rate

38.4%+1.1%

Avg. session

3m 42s+12s

Visitors, sign-ups & trials

Daily, last 30 days. Click a legend item to hide that line.

Revenue by customer type

Monthly, last 12 months

NewReturning

Checkout funnel

Overall conversion 5.9% · arrows show step-to-step conversion

+0.4 pts
  1. Store visits48,210100%
  2. Product views27,68057.4% of previous step
  3. Added to cart8,91232.2% of previous step
  4. Checkout4,31048.4% of previous step
  5. Purchased2,86466.5% of previous step

Order activity

2,965 orders in the last 12 months

Top pages

Views · bounce
PageViewsBounce
/
12,84041%
/collections/fall
8,21038%
/products/summit-40l
6,93029%
/products/trail-runner-pro
5,48033%
/blog/packing-list
3,21052%

Visitors by state

  • CACalifornia46%
  • WAWashington17%
  • OROregon12%
  • COColorado9%
  • TXTexas7%
  • ··Other9%

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