Advertise
Overtone listeners are designers, engineers, scientists and makers who choose a long conversation over a short one. We take a few sponsors per season and read every ad ourselves.
Audience
Average within 30 days of release, by quarter
| Quarter | Downloads |
|---|
Self-reported occupation, 2026 survey
Share of listeners, all platforms
Share of downloads by country
Ad formats
We only advertise things one of us has used. If we wouldn’t recommend it to a friend, we’ll say no.
60 to 90 seconds in the middle of the conversation, in our own words, with a personal story where we have one.
“I’ve been using Ferncroft notebooks since season one. The dot grid is the right grey. Nadia disagrees, loudly.”Enquire about mid-rolls
All sixteen episodes of a season: a pre-roll and mid-roll in each, a credit in the show notes and a feature in the newsletter.
A 120-word note from the hosts at the top of The Overtone Letter, with one link and one image.
58% open rate · 9.4% click rate
Enquire about the newsletterRate card
Prices in US dollars for season five (2027). Episode prices are based on 48,000 downloads.
| Format | Length | CPM | Price |
|---|---|---|---|
| Host-read mid-roll | 60–90 s | $32 | $1,540 / episode |
| Host-read pre-roll | 30 s | $25 | $1,200 / episode |
| Season sponsor | 16 episodes + 8 letters | — | $34,000 / season |
| Newsletter feature | 120 words + image | — | $900 / issue |
Booking three or more episodes takes 10% off. Non-profits and independent makers: ask us about our reduced rate.
Enquire
Tell us about your product and when you’d like to run. Rosa replies within two working days with availability and a media kit.
Or email sponsor@overtone.example
Thanks.
Your enquiry is ready to go. This is a demo, so nothing was sent; once the form is connected, Rosa will reply to within two working days.